Empowering Young Women By Libby Hopkins
When Justine Figueroa went to the University of South Florida’s Her Campus meeting last year, she just wanted to learn more about the organization and maybe write an article or two. She left that meeting as the organization’s editor-in-chief. “I applied to be a writer and somehow I ended up being the editor-in-chief, so I spent all of last summer writing and editing a lot of copy in addition to going to different campus events when our president couldn’t go,” Figueroa said. She absolutely loved it!
So what exactly is Her Campus? It’s an online magazine for women in college. Article topics range from style, beauty, health, love, life and careers. It was started by three best friends who were attending Harvard University together, Windsor Western, Stephanie Kaplan and Amy Wang. The ladies were working on Harvard’s fashion publication when they saw the potential for something more. They came up with a business plan for Her Campus and launched it in 2009. According to the Her Campus website (www.hercampus.com) “Her Campus is the #1 online community for college women and is written entirely by the nation’s top college journalists, with 3,000 plus contributors. HerCampus.com features national content supplemented by local content from 200 plus campus chapters across the country. In addition, Her Campus offers a daily email newsletter, social media communities, blogger network, job listings, e-commerce, surveys, giveaways, and scholarships, filling a critical hole in the media marketplace and creating a robust interactive experience for its subscribers.”
Figueroa recently became the president of the USF’s Her Campus chapter and it has been an amazing experience for her. She had the opportunity to travel to New York City for the Her Campus Conference. Flying to the conference was Figueroa’s second time on a plane. The last time she was on a plane was when she was only a year old. “It was the first time I ever went somewhere by myself,” Figueroa said. “I was terrified to fly but it was the best way to convince my parents to let me go to the conference in New York.” The conference was very inspiring for Figueroa because she got to meet editors and people working in the magazine industry. It ignited her passion for writing and gave her many new ideas and concepts to take back to her staff at USF.
Growing the USF Her Campus chapter is one of Figueroa’s goals as president. The other is to let USF know that Her Campus is part of the university and they are always looking for story ideas to share on the chapter’s website (www.hercampus.com/school/usf). “I want to the university to know we are here and we want the students to come out to our events,” Figueroa said. “I want them to enjoy our articles and help us up our chapter level.” If you are interested in writing for the USF Her Campus chapter, contact Figueroa at firstname.lastname@example.org.
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Captions for Justine in dress photo:
Justine Figueroa, 21-year-old Senior at the University of South Florida went to the University of South Florida’s Her Campus meeting last year, she just wanted to learn more about the organization and maybe write an article or two. She left that meeting as the organization’s editor-in-chief.
Captions for group photo:
Members of the USF Her Campus Chapter attended the Her Campus Conference in New York City this year. The ladies met with some the magazine industry’s top editors and designers.